We were called upon by Arcade to provide high-end quality imagery for Vaseline’s skincare products to be sold online in China.

During the shooting day we used two basic light set-ups to accentuate the difference between the two products we were advertising. One with harsher shadows, to give a feeling on sunlight for their sun protection series, and the other a softer light for their intensive skin care line. In both cases it was primordial to keep a nice, fresh and healthy skin look and feel.

…the campaign – though currently finished – went online and was successful, and we’re already looking forward to our next shoot.

Technical details

Client: Vaseline Skincare

Agency: Arcade

Services: Photography

Gear: High-end 100 megapixel digital medium format camera.